Understand social anxiety

Taijin kyofusho: the fear of offending others

Taijin kyofusho is a social fear first described in Japan. The worry is not mainly "they will judge me" but "I will make them uncomfortable": with my gaze, my blushing, my face or my smell. Today it is mostly seen as a form of social anxiety shaped by culture.

The short answer

Taijin kyofusho (said “tie-jin kyo-foo-show”) means roughly “fear of interpersonal relations” in Japanese. It was first described by Japanese psychiatrists.

In the form most often described in Western social anxiety, you fear that others will think badly of you. In taijin kyofusho, you fear that you will offend or upset others: that your stare is rude, that your blushing makes people uneasy, that your body smells, or that your face looks wrong.

The focus is on the harm you might do to others, not only on the harm to yourself.

What it can look like

People with taijin kyofusho may fear that:

In some people the belief becomes very fixed. They are certain that others are reacting to them, even when there is no sign of it.

Is it the same as social anxiety?

Mostly, yes, with a cultural twist.

Is it only Japanese?

No. The fear of offending others is most often written about in Japan and Korea. But doctors in India have described cases too, and people everywhere can have this kind of fear.

Culture and social anxiety more generally

Culture changes how social fear shows up, and maybe how common it is.

So the popular idea that people in group-focused cultures are “more socially anxious” does not fit the data. What differs is the form the fear takes. See how common is it?.

What helps

There are few treatment trials for taijin kyofusho itself. In practice, people are treated with the same approaches used for social anxiety:

When the belief feels certain

If you are completely sure that you smell, or that your face disgusts people, and nothing changes your mind, please talk to a doctor. Very fixed beliefs like this can overlap with other conditions, such as body dysmorphic disorder, and the right treatment may differ. See talking to your doctor. If the distress feels unbearable, see crisis lines.

Myths and facts

Myth:People in Asian or collectivist cultures are more socially anxious.

Fact:Surveys find lower rates of diagnosed social anxiety in Asian samples than in the US or Russia. Culture also shapes the form the fear takes, such as fearing you will offend others.

Sources

  1. Kleinknecht RA, Dinnel DL, Kleinknecht EE, Hiruma N, Harada N (1997). Cultural factors in social anxiety: a comparison of social phobia symptoms and Taijin kyofusho.Journal of Anxiety Disorders.
  2. Hofmann SG, Asnaani A, Hinton DE (2010). Cultural aspects in social anxiety and social anxiety disorder.Depression and Anxiety.
  3. Bhardwaj T, Shekhawat L, Viju PD (2022). Anthropophobia (Taijin Kyofusho) beyond the Boundaries of a Culture-Bound Syndrome: A Case Series from India.Indian Journal of Psychological Medicine.
  4. PsychDB. Social Anxiety Disorder.psychdb.com.
  5. Stein DJ, Lim CCW, Roest AM, de Jonge P, et al. (2017). The cross-national epidemiology of social anxiety disorder: Data from the World Mental Health Survey Initiative.BMC Medicine.